Mercedes-Benz’s new MBUX in-car assistant and smart UI rocks

It’s rare that I pay much attention to automaker infotainment and multimedia system updates at CES – usually there’s too much going on with autonomy, electrification and mobility services to give it much thought. This year, however, Mercedes-Benz had one of the most interesting announcements at the show with its new MBUX smart multimedia system and in-car voice activated assistant.

MBUX is not the underpowered, underwhelming voice input system carmakers have been pushing on consumers for around a decade now. Instead, it’s a learning, smart and connected platform built upon Nvidia’s powerful GPU technology. For maybe the first time, using an in-car infotainment system felt to me like an actual pleasure, rather than doing something that ranges from ‘bad’ to…

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