Nintendo’s new president aims to build a billion-dollar mobile gaming business

It’s a time of optimism and transition at Nintendo, where brisk sales of the Switch have bolstered its bottom line and new leadership signals a fresh approach to the market. Shuntaro Furukawa, the new president, told the Nikkei that one of his plans is to pursue mobile gaming with more vigor, aiming to build it into a billion-dollar business.

Furukawa is taking over from Tatsumi Kimishima, who took the helm temporarily after the tragic and sudden death of the beloved Satoru Iwata in 2015. He’s only 46, and clearly as a member of the younger generation has a different outlook on mobile, which the company completely avoided until very recently.

“The idea that something will emerge that transforms into something big, in the same manner as game consoles,…

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