App Stores to pass $122B in 2019, with gaming and subscriptions driving growth

Mobile intelligence and data firm App Annie is today releasing its 2019 predictions for the worldwide app economy, including its forecast around consumer spending, gaming, the subscription market, and other highlights. Most notably, it expects the worldwide gross consumer spend in apps – meaning before the app stores take their own cut – to surpass $122 billion next year, which is double the size of the global box office market, for comparison’s sake.

According to the new forecast, the worldwide app store consumer spend will grow 5 times as fast as the overall global economy next year.

But the forecast also notes that “consumer spend” – which refers to the money consumers spend on apps and through in-app purchases – is only one metric to track the apps stores’…

Read Story

Related Post