Reddit now lets iOS users share to Snapchat

Reddit users can now share their favorite content from the site to Snapchat, thanks to a new integration that allows sharing of text, link, and image-based posts on iOS from Reddit’s “Safe for Work” communities. The move makes Snapchat the first platform partner that Reddit is testing content sharing integration with, the company says, and it hopes the result will be an influx of younger users to the site.

Unlike many social media platforms, Reddit has tended to skew a little older when it comes to its user demographics. According to Pew Research Center, just 22% of U.S. adults aged 18 to 29 used the site, compared with 34% of those 30 to 49 and 25% of those 50 to 64. And 19% were aged 65 and up, Pew found. While that particular study was performed a few years ago, a 2019…

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