Bella is a new challenger bank with a text-based interface

Meet Bella, a new challenger bank launching on November 30th. The company is trying to differentiate itself with two distinctive features. First, you can interact with the app using keywords and text commands. Second, Bella is trying to build a community that helps each other to differentiate its product from soulless monolithic banking services.

Let’s start with the basics. When you open a Bella account, you receive a rainbow debit card that works on the Visa network. You get a checking account as well as the ability to create savings accounts. Behind the sene, Bella works with nbkc bank for the banking infrastructure. Accounts are FDIC insured up to $5 million.

Your card works with Apple Pay, Google Pay and Samsung Pay. There are no foreign transaction fees and Bella…

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